Bruce Hawker is a leading campaign manager with 30 years experience advising leaders in business and politics. As MD of Campaigns & Communications, Bruce manages crises and plans and executes communications campaigns.

1995 NSW Election: How The Liberals Removed an Unpopular Leader and Got Back in the Race

By the time the 1995 NSW election was held, Bob Carr's Labor Party had been in opposition for seven years. For most of that time I was his chief of staff.

Despite almost winning the 1991 election after just three years in the wilderness (see my blog on the 1991 campaign), Labor was forced to wait another four years in a hung Parliament before getting its [...]

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