Bruce Hawker is a leading campaign manager with 30 years experience advising leaders in business and politics. As MD of Campaigns & Communications, Bruce manages crises and plans and executes communications campaigns.

Why I publicly supported Rudd

Over the last week a number of politicians have attacked me for my public support for Kevin Rudd.

Their main point seemed to be that it was none of my business to become involved in a caucus battle. Well I beg to differ. First, I've been a member of the ALP since 1978. Second, I have worked on more than 30 state, territory and federal campaigns for the ALP - most of them successful. I believe it is every party member's business and every one of them should have their say.
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A laptop, broadband access and an interest in political ads bordering on obsession

Thankfully, I’m not alone.

I know there are plenty of people who like trawling over old political advertisements. There are so many great ones from past U.S. presidential, senatorial and other campaigns.  I’ve dropped some in below.

I’ve also thrown in a Canadian ad which features the line “he kicks children in the face”. You have to see it.

Please keep your favourite ads coming in as well.

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More political ads

Thanks to the people who sent in their own favourite political advertisements. I’ve posted a few more ads from the vault including a couple of Obama ads. Keep sending in your favourites and other interesting ads.


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Some of my favourite advertisements

Political advertising comes in all shapes and sizes. Over the last 30 years, I’ve been lucky to work on hundreds of radio, television, print and on-line ads for election and other campaigns across the country. It is always interesting strategic and creative work –  a chance to collaborate with colleagues and clients and apply research, clever ideas and political instinct to come up with advertising that hits the mark. Television advertising is a particularly interesting  work stream [...]

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The NSW Coalition and the fire sale of public assets

By Graeme Wedderburn

Twenty years ago, when I was working for the NSW Labor Party under then Opposition Leader Bob Carr, we rolled out an advertising campaign criticising the Greiner Government’s fire sale of public assets.

The campaign was critical of government plans to flog off the sandstone education building in Bridge Street, Sydney, the Fish Markets at Pyrmont, school sites including Marsfield Public School, and vacant bushland like [...]

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